As the Tourism Marketing Intern for The Shubert Organization in 2024, I was responsible for creating content for The Broadway Collection’s social media channels. With the goal of inspiring travelers to make Broadway part of their New York City experience, I created raw, first-person video content that brought audiences into the world of Broadway and gave them an inside look at the theater experience.

 

I organized and filmed promotional content for Shubert-owned productions including The Outsiders, Hells Kitchen, The Great Gatsby, Moulin Rouge, Six The Musical and more. I developed creative concepts including interviews with NYC patrons and cast/crew members, day-in-the-life videos, show reviews, NYC hidden gems, and more. Through this experience, I strengthened my skills in content creation and social media strategy, with my creative work generating more than 85,000 views.